Course Description

Emergency Media Training: Facing a Reporter Within 2 Hours

This course will quickly teach you how to look your best on camera, prepare a message, develop a strategy for answering questions and create sound bites for that interview staring you in the face. This no-frills course gives you nothing but the bare essentials--you should be able to complete the course in 30 minutes or less. That way you will have more time to practice for your upcoming interview.

TJ Walker has trained more than 10,000 executives from six continents over the last 30 years including Presidents of countries, Prime Ministers, Nobel Peace Prize winners, Members of parliament, US Senators and Miss Universes. He will teach you the same techniques that leading executives pay top dollar for in one-on-one training sessions.

Reputations are often made or broken during the first few media interviews conducted during a crisis or breaking news story event. You do NOT want to learn through trial and error in front of thousands or even millions of viewer/listeners/readers.

There is a system for preparing mentally and emotionally for every interview. Walker's techniques are not common sense, but they are easy to learn and easy to follow. More important, they will help you get the ultimate result you are looking for: your message in the final story.

Now is your chance to learn essential media training skills from a first-class media trainer. You will not regret signing up for this class. If you are facing an upcoming interview in the very near future, please sign up today for Emergency Media Training: Facing a Reporter Within 2 Hours

President, Media Training Worldwide

TJ Walker

TJ Walker is the founder of Media Training Worldwide and has been conducting public speaking and media training workshops for 30+ years. Walker has trained: • Presidents and Prime Ministers • U.S. Senators and Members of Parliament • Nobel Peace Prize winners • Super Bowl champions • Miss Universe winners • CEOs and senior executives around the world His book, Secret to Foolproof Presentations, was a USA Today #1 Bestseller and also appeared on The Wall Street Journal and BusinessWeek bestseller lists. TJ is a frequent network news communications analyst and has made more than 2,000 appearances on major outlets including: CBS, ABC, NBC, CNN, Fox News Channel, MSNBC, Bloomberg TV, Al Jazeera, NPR, SiriusXM, Fox Business, HLN, and others. In 2009, he entered the Guinness Book of World Records for the most talk show appearances in a 24-hour period. A Global Leader in Presentation Skills Training: TJ Walker is one of the most prolific producers of online presentation and media training courses in the world, with: • 200+ specialized online, in-person, and blended courses • 2.1 Million students worldwide • Learners in 172 countries His additional books include: • Media Training A-Z • Media Training Success He also produces daily public speaking training content through his platform, TJ Walker – Speak to Influence. Academic Background: • Merit Scholar, Duke University • Graduated magna cum laude • Lecturer and trainer at Yale, Columbia, and Princeton What Industry Leaders Say: “TJ Walker’s single-minded devotion to presentation has made him the #1 expert for executives seeking guidance on speaking to the public and media.” — Bob Bowdon, Bloomberg Television “TJ Walker is the leading media trainer in the world.” — Stu Miller, Viacom News Producer “The world’s leading presentation and media training firm.” — Gregg Jarrett, Fox News Channel Anchor “It's important to get your message out in a clear and concise way. TJ gives specific strategies to help you succeed.” — Jeff Winteroff, Winteroff Securities

Course curriculum

  • 1

    Emergency Media Training Overview

    • You Media Goals

    • What Not to Do

    • Your Message

    • Message for the Media

    • Message for Audience

    • Final Message

    • Message Test

    • Answering Questions

    • Creating Sound Bites

  • 2

    Conclusion

    • Video Practice and Conclusion

    • Feedback

  • 3

    Bonus

    • Bonus TV Tips

    • Media Training A to Z

    • Media Training Success

    • Bonus Course