Course Description

In this "Media Interview Protection Plan" course you will learn how to be 100% prepared for your next media interview. Your message points, sound bites and visual appearance will be critiqued by TJ Walker, a world-renowned media trainer. By receiving independent feedback, you will be able to improve your message points, create great sound bites and deliver you answers with confidence. For when the stakes are high, you need a personalized media interview protection plan delivered by a true media training expert.

President, Media Training Worldwide

TJ Walker

TJ Walker is the founder of Media Training Worldwide and has been conducting public speaking and media training workshops for 30+ years. Walker has trained: • Presidents and Prime Ministers • U.S. Senators and Members of Parliament • Nobel Peace Prize winners • Super Bowl champions • Miss Universe winners • CEOs and senior executives around the world His book, Secret to Foolproof Presentations, was a USA Today #1 Bestseller and also appeared on The Wall Street Journal and BusinessWeek bestseller lists. TJ is a frequent network news communications analyst and has made more than 2,000 appearances on major outlets including: CBS, ABC, NBC, CNN, Fox News Channel, MSNBC, Bloomberg TV, Al Jazeera, NPR, SiriusXM, Fox Business, HLN, and others. In 2009, he entered the Guinness Book of World Records for the most talk show appearances in a 24-hour period. A Global Leader in Presentation Skills Training: TJ Walker is one of the most prolific producers of online presentation and media training courses in the world, with: • 200+ specialized online, in-person, and blended courses • 2.1 Million students worldwide • Learners in 172 countries His additional books include: • Media Training A-Z • Media Training Success He also produces daily public speaking training content through his platform, TJ Walker – Speak to Influence. Academic Background: • Merit Scholar, Duke University • Graduated magna cum laude • Lecturer and trainer at Yale, Columbia, and Princeton What Industry Leaders Say: “TJ Walker’s single-minded devotion to presentation has made him the #1 expert for executives seeking guidance on speaking to the public and media.” — Bob Bowdon, Bloomberg Television “TJ Walker is the leading media trainer in the world.” — Stu Miller, Viacom News Producer “The world’s leading presentation and media training firm.” — Gregg Jarrett, Fox News Channel Anchor “It's important to get your message out in a clear and concise way. TJ gives specific strategies to help you succeed.” — Jeff Winteroff, Winteroff Securities

Course curriculum

  • 1

    Overview

    • Overview

    • Messages

    • Sample Interview

    • Sound Bites

    • Cheat Sheet

    • Final Rehearsal

  • 2

    Conclusion

    • Conclusion

    • Feedback

  • 3

    Bonus Reading

    • Media Training A-Z

    • Media Training Success

  • 4

    Bonus videos

    • How to Look Your Best on TV - Overview

    • How to Frame a Media Message

    • How to Answer Questions in a Media Interview Overview

    • What is a Sound Bite Overview

    • A Media Message Answers all Basic Questions

    • Re-Write the Reporter's Questions in Media Interviews

    • The 5 Outcomes of Every Media Interview

    • Bonus Course